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Proposition Selling
Proposition Selling describes a proven business-to-business sales process on how to effectively sell to any customer. The sales process begins with the territory manager analyzing his or her territory to identify the best opportunities for growth. That requires him to understand each customer individually and create agreement that both parties can benefit from working together. It coaches him on how to earn the right to be seen as a business partner in a long-term business-to-business relationship.
Proposition Selling will take your from start to finish, whether working with large or small accounts, on how to manage your best opportunities and create extraordinary growth.
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